Freelance

The Tools That Built You Won’t Build What’s Next

“You’re not starting over—you’re starting forward.”

Designing a Creative Life With Fewer Tabs Open

"Creative clarity comes from focus, not frenzy."

Stop Adding. Start Editing

“More isn’t always better. Sometimes, it’s just more.”

Design

Momentum Is Your Shortcut. Don’t Kill It.

"Momentum isn’t about speed—it’s about continuity. You don’t need to sprint. You just need to stop stopping."

Failure’s Not the Problem—Avoiding It Is

“Avoiding failure feels smart—but it slowly kills creativity.”

Small Doors Often Lead to Big Rooms

“You can’t always recognise the size of the room from the size of the door.”

Water the Flowers, Not the Weeds: Nurturing Growth in Your Creative Practice

“It’s a subtle form of sabotage: giving your best energy to the things that least deserve it.”

Not Your Circus, Not Your Clowns: Letting People Stay Wrong

“You don’t have to jump into every mess you’re invited to.”

Everyone Wants the Dream Job—Until It Looks Like Work

“The difference with a dream job isn’t that it’s effortless. It’s that the effort leads somewhere that matters to you.”

Even Bad Luck Has a Silver Lining—If You’re Willing to Look

“What feels like a wrong turn might be exactly what gets you where you’re meant to go.”

When Creativity Becomes a Risk, People Stop Creating

“When creativity starts to feel like a risk—whether financial, professional, or personal—people begin to pull back.”

You're Only as Young as the Risks You Take

“The less we risk, the older we feel creatively. The spark dims, innovation slows, and passion fades.”

Do What You Love, or Keep Looking: Why Settling Isn’t an Option

“Every day spent doing work that doesn’t fulfil you is a day not spent moving toward the work that does.”